THE EYE OF THE STORM

Is your company or brand seen as greedy, or generous? Self-serving, or people-serving? Is your company seen as part of the problem, or...

On April 5th, 2018, Butterflies & Hurricanes, held an event titled "Bohatněte Dobrem", which roughly translates as, Grow your

Could your personal opinions be keeping your company's brand from communicating the most effective brand message?

Even the most experienced senior designers need a reminder of the limitless possibilities of design and the priorities of our profession eve

Dear brand managers, this juicy little post is for you. Some of you will know these things and may be acting on them, some of you have...

Peace. Acceptance. Simplicity. Letting go of trend and style to let the brand be what it is. This is an essentialist design trend in...

In complicated times people look back to an idealised past. This post looks at how this is effecting the way people shop and design....

The farther people get from nature, the more idealised nature becomes. This post looks at how this is effecting shopping, new products,...

C.S.R. is a massive topic. This post will give you a basic introduction to the key elements of CSR, its benefits for companies, and why...

This post is an expression of gratitude to the Association of Social Responsibility, for the "CSR breakfast: Sustainable Design", on...