Redesigning Giving, Part 2: Redefining Status
Is your company or brand seen as greedy, or generous? Self-serving, or people-serving? Is your company seen as part of the problem, or...
The B&H "Bohatněte Dobrem" Event
On April 5th, 2018, Butterflies & Hurricanes, held an event titled "Bohatněte Dobrem", which roughly translates as, Grow your
Are You Saying “No” to the Right Brand Message?
Could your personal opinions be keeping your company's brand from communicating the most effective brand message?
Designing is Dreaming in Action
Even the most experienced senior designers need a reminder of the limitless possibilities of design and the priorities of our profession eve
Womenomics
Dear brand managers, this juicy little post is for you. Some of you will know these things and may be acting on them, some of you have...
Trends 2017, Part 5: LET IT BE (Identity, Idealised)
Peace. Acceptance. Simplicity. Letting go of trend and style to let the brand be what it is. This is an essentialist design trend in...
Trends 2017, Part 2: The Past Idealised
In complicated times people look back to an idealised past. This post looks at how this is effecting the way people shop and design....
Trends 2017, Part 1: Nature Idealised
The farther people get from nature, the more idealised nature becomes. This post looks at how this is effecting shopping, new products,...
C.S.R. For Beginners
C.S.R. is a massive topic. This post will give you a basic introduction to the key elements of CSR, its benefits for companies, and why...
CSR Breakfast: Sustainable Design . . . THANK YOU!
This post is an expression of gratitude to the Association of Social Responsibility, for the "CSR breakfast: Sustainable Design", on...