DESIGN TRENDS 2016, EPISODE 3: GEOMETRY AND COLOR
Last time we explored providing customer’s focus via essentialism and stronger customer-centricity, we now look at how this is affecting...
Design Trends 2016, Episode 2: Customer-Centricity on Steroids
The next design trend we look at has been growing steadily for years, but is set to explode in 2016 with the example of Diet Coke's new...
DESIGN TRENDS 2016, EPISODE 1b: New Thinking for deeper Brand Loyalty
In episode 1 of our look at 2016 packaging design trends, we explored customer-centricity and essentialism to help cognitively overloaded...
Design Trends 2016, Episode 1: FOCUS and ESSENTIALISM
We have reviewed numerous 2016 design trend reports for graphic design and packaging, and this is the first of a series where we will...
Full Interview with Michaela P. Thomas of Butterflies & Hurricanes
The Full Interview with Michaela P. Thomas by former Butterflies & Hurricanes intern Eva Cao Thi. Eva Cao Thi – a former intern at...
Big Steps 10: The Spirit of 21st Century Design
Say What? Moschino's "Fresh Couture" perfume in a window cleaner bottle? Moschino’s Creative Director Jeremy Scott Displays the spirit...
Bringing Design and Sustainability to the Public
For a year now the EYE OF THE STORM has focused on different aspects of design and sustainability, and the importance of both for people,...
Playing With Shape, a Bold, Fun Step
hup http://www.packagingoftheworld.com/2015/10/cup-bottle-for-mulled-wine-concept.html http://www.thedieline.com/blog/2014/11/6/concepts-...
Designing for Change
A society that ceases to wonder, is a society in decline. But good design can spark wonder. And wonder is good for everybody, including...
New Butterflies on our Hurricane Team
We are so thankful to our clients for all the wonderful projects, and because of the new work we have had to grow. In this post we want...