The Day My Life Changed
On Friday 24 March, I spoke to the marketing team at Nestlé about the day my life changed. In my presentation I told the story of the...
Trends 2017, Part 5: LET IT BE (Identity, Idealised)
Peace. Acceptance. Simplicity. Letting go of trend and style to let the brand be what it is. This is an essentialist design trend in...
Trends 2017, Part 4: Childhood Innocence, Idealised
The generation of millennials currently reaching adulthood is driving the visual design trends of 2017. Their childhood aspirations are...
Trends 2017, Part 3: Less, But Better
People are living more cramped lives. Cities are more crowded. Living spaces are smaller. Our brains are packed full of endless...
Trends 2017, Part 2: The Past Idealised
In complicated times people look back to an idealised past. This post looks at how this is effecting the way people shop and design....
Trends 2017, Part 1: Nature Idealised
The farther people get from nature, the more idealised nature becomes. This post looks at how this is effecting shopping, new products,...
C.S.R. For Beginners
C.S.R. is a massive topic. This post will give you a basic introduction to the key elements of CSR, its benefits for companies, and why...
CSR Breakfast: Sustainable Design . . . THANK YOU!
This post is an expression of gratitude to the Association of Social Responsibility, for the "CSR breakfast: Sustainable Design", on...
Goodbye 2016, hello 2017!
A short note on 2016 and our hopes and plans for 2017. Dear clients, friends & followers, I would like to thank you all for sticking with...
An open letter to the authors of the ANO political party’s communication campaign
This open letter, to my colleagues in the industry, who are working on the campaign for A.B., is from september 2016. Consider now,...
